Brand Questionnaire

One of the most important factors when creating a brand is to understand the business it needs to represent. This is where the Brand Questionnaire comes in and the reason why you’re seeing this page.

Simply complete the forms below about the business you are having rebranded and press Submit. I will get in touch with you to confirm that I’ve received your answers.

Your full name:(required)

Your business name:

Your contact email:(required)

Describe what your business is/offers. Please be as descriptive as possible:(required)

Who is your target audience? For example, if you bake wedding cakes your target audience may be engaged females with high disposable income aged between 25-35.(required)

What are your business' values? For example, if you bake wedding cakes your values may be creativity, trust and professionalism.(required)

What is your business' story – how, where and why did it begin?(required)

How do you want your customers and/or clients to feel when dealing with your business?(required)

Who are your competitors? Please give specific business names where possible. For example, if you bake wedding cakes your competitors will be local bakeries and other wedding cake bakers.

What do you expect to use your logo for? For example: brochures, website, embroidered uniform, large-scale banners, product labels, social media, vinyl printing, stationery, watermark, clothing, book covers, phone app icon, etc.

What do you hope to achieve from your new brand and logo set?

If you already have a brand and/or a logo, are there any issues with it that your new brand and/or logo needs to solve?

What are your aims for your business' future growth? For example: to remain a hobby business, to gain international sales, to expand across multiple nationwide stores

Please paste any links to your business' social media pages or website here, if applicable:

Please add any extra information here that you feel may help me understand your business and your branding requirements: